{"id":3657063,"date":"2026-04-15T19:24:22","date_gmt":"2026-04-15T23:24:22","guid":{"rendered":"https:\/\/www.pymnts.com\/?p=3657063"},"modified":"2026-04-15T19:24:22","modified_gmt":"2026-04-15T23:24:22","slug":"anthropics-new-design-tool-rivals-adobe-and-figma","status":"publish","type":"post","link":"https:\/\/www.pymnts.com\/artificial-intelligence-2\/2026\/anthropics-new-design-tool-rivals-adobe-and-figma\/","title":{"rendered":"Anthropic\u2019s New Design Tool Rivals Adobe and Figma"},"content":{"rendered":"<p><a href=\"https:\/\/www.anthropic.com\/\">Anthropic<\/a> is planning to release its new model Claude Opus 4.7 alongside a new artificial intelligence (AI)-powered design tool capable of generating websites, landing pages and presentation from natural language prompts, The Information <a href=\"https:\/\/www.theinformation.com\/briefings\/exclusive-anthropic-preps-opus-4-7-model-ai-design-tool\">reported<\/a>. The tool would compete directly with incumbents like <a href=\"https:\/\/www.adobe.com\/home\">Adobe<\/a> and <a href=\"https:\/\/www.figma.com\/\">Figma<\/a>. Presentation-maker <a href=\"https:\/\/gamma.app\/\">Gamma<\/a> and <a href=\"https:\/\/stitch.withgoogle.com\/\">Google Stitch<\/a> would face new pressure as well.<\/p><div\r\n\tid=\"article-paywall-overlay\"\r\n\tclass=\"d-none\"\r\n>\r\n\t<div id=\"article-paywall-content\" class=\"my-4\">\r\n\t\t\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f2699550-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"2699550\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/wp-json\/wp\/v2\/posts\/3657063#wpcf7-f2699550-o1\" method=\"post\" class=\"wpcf7-form init pymnts-article-paywall-form\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"2699550\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input 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daily newsletter, PYMNTS Today.<\/span>\n\t\t\t\t<\/p>\n\t\t\t\t<p class=\"small lh-base\" style=\"font-size:.9rem;\">By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our <a class=\"fw-bold\" href=\"https:\/\/pymnts-com-develop.go-vip.net\/privacy-policy\/\">Privacy Policy<\/a> and <a class=\"fw-bold\" href=\"https:\/\/pymnts-com-develop.go-vip.net\/terms-conditions\/\">Terms and Conditions<\/a>.\n\t\t\t\t<\/p>\n\t\t\t\t<p><input id='hiddenPath' type='hidden' name='path' value='' \/><input type='hidden' name='userDeviceId' id='userDeviceId' \/><input type='hidden' name='pageTitle' id='pageTitle' \/>\n\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t\t<div class=\"col-12\">\n\t\t\t\t<div id='formButtonRow' class='container mt-1 px-0'>\n\t\t\t\t\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner btn btn-dark text-uppercase py-2 px-5 small\" id=\"theSubmitButton\" type=\"submit\" value=\"Submit\" \/>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><input type=\"hidden\" name=\"post_id\" value=\"3657063\" \/><input type=\"hidden\" name=\"source\" value=\"https:\/\/www.pymnts.com\/artificial-intelligence-2\/2026\/anthropics-new-design-tool-rivals-adobe-and-figma\/\" \/><p style=\"display: none !important;\" class=\"akismet-fields-container\" data-prefix=\"_wpcf7_ak_\"><label>&#916;<textarea name=\"_wpcf7_ak_hp_textarea\" cols=\"45\" rows=\"8\" maxlength=\"100\"><\/textarea><\/label><input type=\"hidden\" id=\"ak_js_1\" name=\"_wpcf7_ak_js\" value=\"48\"\/><script>document.getElementById( \"ak_js_1\" ).setAttribute( \"value\", ( new Date() ).getTime() );<\/script><\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\r\n\t<\/div>\r\n<\/div>\r\n<div id=\"article-paywall-hidden-content\">\r\n\t\n<h2><strong>AI Moves From Code to Product Creation<\/strong><\/h2>\n<p>Until now, Anthropic\u2019s products covered chat interfaces and developer tools. The design tool is its first move into visual and creative workflows. Dataconomy <a href=\"https:\/\/dataconomy.com\/2026\/04\/15\/anthropic-to-launch-claude-opus-4-7-this-week\/\">reported<\/a> that the company has already partnered with Figma to convert AI-generated code into editable design files. Anthropic has also integrated Claude into Microsoft Word and PowerPoint. But the new tool goes further.<\/p>\n<p>It does not augment an existing design workflow. It replaces the starting point. A user describes what they want. The model builds it. No prior design experience is required.<\/p>\n<p>That is a different proposition than what Adobe and Figma currently offer. <a href=\"https:\/\/news.adobe.com\/news\/2025\/04\/adobe-revolutionizes-ai-assisted-creativity-firefly\">Adobe Firefly<\/a> is embedded across Photoshop, Illustrator and Premiere. It assists designers already working inside those tools. Figma AI works the same way inside its own interface. The Next Web <a href=\"https:\/\/thenextweb.com\/news\/adobe-firefly-ai-assistant-creative-cloud-agentic-workflows\">reported<\/a> that Figma commands an estimated 80 to 90% market share in UI and UX design. Both products assume a trained designer is in the loop. Anthropic\u2019s tool does not.<\/p>\n<p>Adobe <a href=\"https:\/\/thenextweb.com\/news\/adobe-firefly-ai-assistant-creative-cloud-agentic-workflows\">reported<\/a> $23.77 billion in revenue for fiscal year 2025, but its stock has declined as investors question whether its per-application model can survive a market where competitors offer capable tools at lower prices. The competitive pressure predates Anthropic\u2019s announcement. Claude Opus 4.7\u2019s debut adds a new front to that pressure.<\/p>\n<h2><strong>The Race to Own the Full Workflow<\/strong><\/h2>\n<p>The design tool fits a larger pattern. Decrypt <a href=\"https:\/\/decrypt.co\/364483\/anthropic-opus-47-full-stack-ai-studio-mythos\">noted<\/a> that internal signals point toward Anthropic repositioning from a language model provider toward a full-stack AI studio, where Claude builds and deploys complete products.<\/p><div id=\"pymnt-834049360\" class=\"pymnt-content pymnt-entity-placement\" style=\"margin-top: 50px;\"><p style=\"text-align:center\">Advertisement: Scroll to Continue<\/p><script async type=\"text\/javascript\" id=\"dianomi_context_script\" src=\"https:\/\/www.dianomi.com\/js\/contextfeed.js\"><\/script> \r\n<div class=\"dianomi_context\" data-dianomi-context-id=\"4329\"><\/div><\/div>\n<p>Venture capitalists are <a href=\"https:\/\/the-decoder.com\/anthropic-prepares-opus-4-7-and-ai-design-tool-vcs-offer-up-to-800-billion-dollars\/\">valuing<\/a> Anthropic at up to $800 billion, more than double the $380 billion valuation from its February funding round. Annualized revenue has jumped from $9 billion to <a href=\"https:\/\/www.pymnts.com\/artificial-intelligence-2\/2026\/anthropic-hits-30-billion-run-rate-as-enterprise-demand-accelerates\/\">$30 billion<\/a>.<\/p>\n<p>Design is an upstream input to digital commerce. Product interfaces and landing pages drive conversion. When a model generates those assets from a prompt, the cost and time of building digital products falls. Agencies and in-house teams that bill for design work face direct competition from the tool itself.<\/p>\n<p>Google launched Stitch with Claude Code integration already built in. Microsoft embedded AI design into Designer. Since January, Anthropic has released major updates approximately every two weeks. The pace is not slowing.<\/p>\n<h2><strong>What Comes After Opus 4.7<\/strong><\/h2>\n<p>Opus 4.7 is not Anthropic\u2019s most capable model; Claude Mythos holds that distinction. Mythos is currently being tested by early partners, using it to find security vulnerabilities in their software, PYMNTS <a href=\"https:\/\/www.pymnts.com\/artificial-intelligence-2\/2026\/anthropics-unreleased-claude-mythos-might-be-the-most-advanced-ai-model-yet\/\">reported<\/a>. Anthropic has not made it available to the public.<\/p>\n<p>The design tool and Opus 4.7 are the commercial layer, while Mythos is the frontier. Anthropic seems to be operating a dual-track strategy, with Opus 4.7 serving as the commercial product while Mythos remains under restricted access.<\/p>\n<p>The Opus line has been building toward this moment. PYMNTS <a href=\"https:\/\/www.pymnts.com\/news\/artificial-intelligence\/2026\/anthropic-announces-new-version-claude-opus-next-step-enterprise-ai-development\/\">reported<\/a> that Claude Opus 4.6, released in February, was built around three enterprise outcomes: finding information, analyzing it and producing finished outputs closer to production-ready quality on the first attempt.<\/p>\n<p>It also integrated directly into Microsoft PowerPoint, reading existing layouts and generating slides that preserve those design elements. Opus 4.7 is the next step in that progression.<\/p>\n<p><em>For all PYMNTS AI and digital transformation coverage, subscribe to the daily\u00a0<\/em><a href=\"https:\/\/pymnts.com\/subscribe\/\"><em>AI and Digital Transformation Newsletters<\/em><\/a><em>.<\/em><\/p>\n\r\n<\/div>\r\n<script>\r\n\twindow.pymntsAllowedArticleCount = 2;\r\n\twindow.pymntsPostID = 3657063;\r\n<\/script>","protected":false},"excerpt":{"rendered":"<p>Anthropic is planning to release its new model Claude Opus 4.7 alongside a new artificial intelligence (AI)-powered design tool capable of generating websites, landing pages and presentation from natural language prompts, The Information reported. The tool would compete directly with incumbents like Adobe and Figma. Presentation-maker Gamma and Google Stitch would face new pressure as [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3258470,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[65579],"tags":[9498,76295,168381,19817,9206,133069],"class_list":["post-3657063","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence-2","tag-ai","tag-anthropic","tag-claude-opus","tag-digital-transformation","tag-news","tag-pymnts-news"],"acf":{"suggested_titles":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Anthropic\u2019s New Design Tool Rivals Adobe and Figma<\/title>\n<meta name=\"description\" content=\"Each Anthropic release forces another software category to ask hard questions. 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